Financial analysis and profitabilityAI generated
Profit programme

Financial analysis and profitability — from turnover to operating profit

Food cost, margins by category, pricing, waste reduction, budgeting and management reporting. We focus on what genuinely makes a difference to the bottom line.

Who it is for

  • Restaurants with full tables but low profits
  • Owners who need evidence to support a price increase
  • Businesses preparing a budget or planning an investment

Exactly what you will get

Food cost analysis

Actual versus theoretical food cost, recipes, wastage and stock shortages.

Margins by category

Which items make money and which just take up space on the menu.

Pricing and menu engineering

New prices and a menu structure designed to help guests accept price increases.

Budgeting and reporting

An annual budget, cash flow and reports the owner can read in five minutes.

How to calculate restaurant profitability – 5 figures you need to know

Without these metrics, you are running your business on gut feeling. With them, you know what to change first.

  1. 1.Food cost and beverage cost

    Ingredient costs as a proportion of net sales. As a guide, 28–32 % for food and 18–24 % for drinks; a significantly higher figure points to issues with pricing, recipes or wastage.

  2. 2.Prime cost

    Ingredients + wages, including statutory employer contributions. Above 65 % of sales, the business’s long-term viability is at risk.

  3. 3.Margins by item (menu engineering)

    Which dishes sell well and make money, and which just take up space in the kitchen? Adjust your menu and prices accordingly.

  4. 4.Break-even point

    The number of guests or level of sales you need each day to cover fixed costs. Without knowing this, you cannot make decisions about opening hours or staffing.

  5. 5.Sales per labour hour

    Sales divided by hours worked. The quickest indicator of whether staffing levels match demand.

How we work together

  1. 01

    Data collection

    POS data, purchase prices, stocktakes and labour costs.

  2. 02

    Analysis

    Quantifying losses, margins and weaknesses in your offering.

  3. 03

    Action

    Pricing, menu adjustments, supplier changes and waste control.

  4. 04

    Measurement

    Reviewing the impact on margins and profit after an agreed period.

Results you can see in the numbers

  • Higher margins without losing guests
  • Less waste and fewer stock shortages
  • Reporting to support decision-making

Frequently asked questions

Will we lose guests if we raise prices?

Usually not, if menu engineering is done properly. Prices are adjusted by different amounts according to the price elasticity of each item.

Do you need access to our accounts?

Exports from your POS system and a breakdown of purchases and labour costs are all we need. We treat your data as confidential.

Free initial consultation

45 minutes, with no obligation and a clear outcome. We will tell you whether financial performance is where you should start, or whether something else takes priority.

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